Bill Belichick Roasted by Peter King Over Awkward CBS Interview and Book Tour Fiasco

Bill Belichick, the football legend known for his steely demeanor and, let's be honest, his hoodie game, found himself at the center of a media firestorm this week. After retiring, famed NFL writer Peter King couldn’t resist jumping back into the spotlight to critique Belichick’s recent, and let’s say, less-than-smooth book tour and TV appearance.

King didn’t hold back during a podcast interview, describing Belichick’s latest media escapade as downright embarrassing. He zeroed in on the coach’s public relations missteps, particularly the presence of 24-year-old Jordon Hudson, Belichick’s girlfriend, who was seen intervening during interviews. King said, "This is a guy who owned every room he ever walked into, and now he’s got a 24-year-old muse telling him what to do… Bill’s got to get a hold of this situation. This is embarrassing." I have to admit, seeing a football mastermind fumble the media playbook is almost as rare as seeing him smile at a press conference.

King also poked fun at Belichick’s fashion sense during his CBS interview, noting the coach wore a Navy sweatshirt with a noticeable hole. Meanwhile, paparazzi later caught him leaving the Ritz-Carlton in a perfectly tailored suit. King questioned why Belichick looked more prepared for a nap than for a national TV appearance, and wondered what message the contrast was supposed to send to the public.

He argued that if Belichick wants to sell a book, he needs to show a bit more enthusiasm than his usual reserved self. "You can’t be the sullen, disinterested person that Bill Belichick was for CBS. You just shouldn’t do it then. Why do it?" said King. He even warned that Belichick’s lackluster interview might actually deter fans from buying the book.

Belichick, for his part, fired back. He claimed CBS edited his interview to create a false narrative and defended Hudson’s involvement, insisting her only role was to help keep the conversation focused on the book. According to Belichick, the interview was mostly positive and wide-ranging, but what aired made it seem like Hudson was trying to control the conversation—something he flatly denies.

CBS responded by stating there were no restrictions on the interview topics and that everything had been confirmed with Belichick’s publisher both before and after the interview.

So, in the end, we’ve got a legendary coach in a PR mess, a retired journalist lured back into the fray, and a TV interview that’s more talked about for what went wrong than for what Belichick was actually trying to promote. Only in the world of sports could a hoodie, a book, and a Ritz-Carlton suit spark this much drama.